About us
Four Decades of Craft, Now Delivered to Your Door
Our Story Isn't New. Our Store Is.
Welcome to Proximo. While our digital storefront is our newest chapter, our story began long before the age of e-commerce, rooted in the rich textile heritage of India. Our journey started in the 1980s, born from a family's passion for quality apparel and an unwavering commitment to the craft of shirt-making. For over forty years, we have been the silent force behind some of the country's most respected apparel brands, operating as a premier B2B manufacturer.
We didn't just witness the evolution of the Indian garment industry; we helped shape it.
The Master's Touch: A Legacy of Numbers and Nuance
Since formalizing our large-scale production in 2010, our state-of-the-art facility has meticulously crafted and delivered nearly 1.9 million formal shirts (that’s over 10,000 every single month). This number isn't just a testament to our capacity; it's a symbol of the trust and consistency we have delivered for years.
But our real expertise lies beyond numbers. It's in the nuanced understanding of what transforms a piece of fabric into a garment of distinction. It's in knowing the perfect thread tension for a flawless seam, the ideal fusing to create a crisp collar that lasts, and the precise weight of a button that feels just right. This is the knowledge that can only be cultivated over decades.
The Digital Leap: From Workshop to Your Wardrobe
After years of empowering other brands, we asked ourselves a simple question: Why shouldn't the end customer benefit directly from our expertise? We saw a market flooded with compromises—either exorbitant prices for true quality or subpar products masked by clever marketing.
We knew we could do better.
Proximo is the answer. By launching our own online store, we are cutting out the layers of importers, distributors, and retailers. We are collapsing the supply chain to bring our creations directly from our manufacturing floor to your front door.
We are the idea. We are the designer. We are the manufacturer. We are the seller. This direct-to-you model isn't a gimmick; it's our promise. It’s how we deliver unparalleled quality at a price that is fair, honest, and accessible.
The Anatomy of a Proximo Shirt
Every shirt we create is a culmination of our four-decade-long obsession with perfection. We don't just assemble shirts; we engineer them.
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The Fabric: We don’t just buy fabric; we source it with an expert’s eye. Our relationships with India’s finest mills allow us to select premium textiles known for their breathability, durability, and elegant drape.
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The Craftsmanship: Our team is comprised of artisans, not just workers. Each professional on our floor brings more than a decade of specialized experience, ensuring every stitch is precise and every garment is built to last.
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The Details: We obsess over the small things that make a big difference: high-tensile strength thread, German-engineered fusing for structure, shatter-resistant buttons with a premium finish, and packaging that ensures your shirt arrives in pristine condition.
Our Commitment: A Good Shirt for Every Indian
We believe that experiencing the confidence of a well-made shirt shouldn't be a luxury. It should be a standard. By leveraging our heritage, expertise, and direct-to-consumer model, we are on a mission to make premium quality attainable for all.
And to make the experience truly seamless, we offer Free Delivery, Pan-India.
This is more than a business. It is the culmination of a legacy, the beginning of a new relationship with you, and our unwavering commitment to quality.
Proximo — The Standard of a Shirt. Redefined.